SCALES OF FLOWS: Qatar and the Urban Legacies of Mega Events

Anna Grichting



In 2022, Qatar will become the first Middle Eastern and Arab country to host such an  important Mega-Event as the FIFA World Cup. Global cultural and sporting Mega Events  ave driven the urban transformation of cities such as Barcelona, London, Rio, Beijing,Shanghai, and Lisbon and the spectacle and economic boosterism encourages cities to  compete on the World Stage for these events. The best practices of successful bids and  their enduring legacies create a knowledge and policy flow of Mega Event strategies for global branding and sustainable Urban, Social, and Economic Development at the local and regional scales. This paper discusses the urban legacies that will result from Qatar hosting the World Cup and other Mega Events, and questions how an emerging global host city like Doha will benefit on the long and short term.


Mega-events; city branding; urban legacies; urban policy; flows

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